At GoTo, we believe the secret to lasting success lies in partnerships. Building strong, mutually beneficial relationships with partners has been central to our strategy, and it’s why GoTo has again achieved its highest Net Promoter Score (NPS) yet—a stellar 55—showcasing our commitment to excellence.
But what’s the magic behind this success? It’s not just about selling IT and communication tools; it’s about creating an ecosystem that thrives on collaboration, support, and shared growth. Here's how GoTo prioritizes partnerships and why they are a winning formula.
Commitment to Lasting Partnerships
For us, partnerships aren’t transactional—they’re relational. Every collaboration is built on trust, transparency, and a drive to help each other succeed. This approach starts with GoTo actively investing in our partners’ goals.
Building a Foundation of Support
At GoTo, we’ve built a reputation for delivering top-tier service and support for our partners and customers. Whether it’s technical expertise or actionable insights, our partners know they can depend on us every step of the way.
- World-Class Tools and Training: From in-depth onboarding to ongoing training, our partners have the resources they need to become experts in selling UCaaS, CCaaS, and remote IT solutions.
- Open Communication: We prioritize listening to our partners, incorporating their feedback into our strategy to help them grow their businesses. Initiatives like our biannual partner survey, Insiders program and advisory boards ensure their voices are heard.
A Community of Collaboration
Partnerships at GoTo foster camaraderie and our partners are truly part of the extended GoTo family. This unique culture drives collaboration and creates an engaged community united by a shared goal of delivering value to customers.
Excellence that Drives Results
One of our guiding principles is that excellence should never be compromised. Everything we do, from product development to customer service, is designed with this in mind.
Solutions Designed to Elevate ROI
We know that to stand out, we must ensure our offerings are simple to use, impactful, and profitable for our partners and customers. With cutting-edge advancements, including generative AI, GoTo’s products deliver effortless and scalable solutions.
- AI-Powered Tools: AI for GoTo Connect elevates customer facing teams with intelligent automation and insights to reduce manual tasks and streamline experiences.
- Scalable and Flexible Solutions: Whether scaling up or adapting to specific customer needs, our solutions provide versatility and foster continuously increasing revenue streams for partners.
Celebrating NPS Success
This dedication to quality and collaboration resonates with our partners. Achieving an NPS score of 54 is no small feat—it represents the enthusiasm, success and loyalty of our community. To put this into perspective, GoTo’s NPS consistently outpaces industry benchmarks by over 20 points, proving that our partner-first strategy works.
This success is built on three pillars:
- Transparency and Trust: A relationship centered on honesty and accountability.
- Actionable Feedback Loops: Regular touchpoints, such as surveys, ensure we take action on what matters most to our partners.
- Relentless Focus on Service: Every interaction with GoTo is designed to delight and deliver value.
Preparing for the Future
While 2024 set a high bar, we’re not slowing down. The future promises even more innovative product developments, dedicated partner support, and enhanced tools to ensure sustained growth for everyone in the GoTo Partner Network.
At GoTo, we’re building more than solutions—we’re building a community. Supporting our Partners and their customers drives everything we do. Whether it’s simplifying complex IT demands or reshaping how businesses communicate, we’re here to make the process seamless and profitable.
Join the GoTo Partner Network
Partnering with GoTo means being part of something bigger. With communication and customer experience tools like GoTo Connect, our Partners stand out by offering customers an all-in-one solution.
If you’re not already part of the GoTo Partner Network, now is the perfect time to join. Discover how GoTo can help you transform your business and create lasting success.
